Today a new fashion brand trust in our services. We develop a new iPhone app for Uterqüe, under Inditex license. We’ve worked closer with our client Abuse to make them a completely success.

This app is a pocket catalogues of all the products that can be found in each Uterqüe store, organized by sections which is very useful for all customers, but one of the most important features of the application is the update frequency: Uterqüe’s team will update the content weekly to keep you informed about all its new products.

Now the user can use a Augmented Reality or Google maps functionalities to search his closest store.

I would like to take this post to talk about mobile marketing posibilities, there is a lot of companies around the world using mobile marketing solutions to promote their products. iPhone and large set of latest mobile devices has the multimedia capabilities to provide a very easy, clear and useful channel of communication between companies and it’s potential customers.

The fact of Uterque releasing a set of applications available in most important plattforms(iPhone, Android, Nokia, Blackberry,…) it’s just another example of how useful can be for the companies to keep his customers updated with it’s latest products through a maketing mobile application.